Nobody coaches how you sell in text.

AI selling coach for your DMs and emails. $29/mo.

Paste any sales conversation. See exactly where you lost the deal and what to say instead.

For freelancers, agency owners, and founders who close deals through text.

Join the Waitlist

You have tools for everything except the selling.

Format tools (Lavender, Grammarly)

Tell you your subject line is too long and your email won't render on mobile. Useful for deliverability.

Can't tell you that you pitched before you qualified.

Automation tools (Apollo, Instantly, Reply)

Send your message to 1,000 people. Optimize volume, personalization tokens, and deliverability.

Sending a bad pitch to more people just burns your list faster.

Call coaching (Gong, Rilla)

Record your calls and tell you that you talked 70% of the time. Enterprise pricing, enterprise teams.

Can't coach what you write in a LinkedIn DM.

Three steps. No setup.

1

Paste your conversation

LinkedIn DM, cold email, follow-up thread, WhatsApp message. Any text-based sales conversation.

2

Get scored on five dimensions

Opener, qualification, value prop, objection handling, and close. Each one scored and explained.

3

See exactly what to change

"Your qualifier came before you established value" beats "try being more personalized."

A LinkedIn DM, coached.

An agency owner reaching out to a prospect. Three messages in, the deal is already dead.

SM
Sarah Mitchell
Agency Owner

A cold email, coached.

A SaaS founder emailing a VP of Marketing. Good research, wrong sequence.

Common questions

How is this different from pasting my DM into ChatGPT?

ChatGPT gives generic advice ("be more personalized," "show empathy"). DM Critic scores each message against specific selling dimensions: opener effectiveness, qualification timing, value proposition alignment, objection handling, and close. You get a structured diagnosis, not a pep talk.

How much does it cost?

$29/mo. No contracts, cancel anytime. Waitlist members lock in founding pricing before it goes up.

When does it launch?

Early 2027. Waitlist members get access first and can start coaching conversations before the public launch.

What kinds of conversations can I paste?

Any text-based sales conversation. LinkedIn DMs, cold emails, follow-up threads, WhatsApp messages. If you wrote it to close a deal, DM Critic can coach it.

Is this just a ChatGPT wrapper?

The coaching is built on selling frameworks (qualification sequencing, value proposition alignment, objection psychology) that took years to develop. ChatGPT doesn't know these frameworks exist. DM Critic applies them to every message in your conversation.

Is this for sales teams or individual sellers?

Individual sellers. If you're a freelancer, agency owner, SaaS founder, or anyone who closes deals through text on your own. Sales teams have Gong. You have DM Critic.

Stop losing deals at message three.

$29/mo when we launch. Waitlist members get in first.

No credit card. No spam. Just early access.